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Documentary : Modern Living

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TOYOTA’s Drive to the Top

DC240733Documentary

トヨタ 世界一への条件 ~グローバル企業の苦闘~ [NHK]

|Length : 49min. |Year : 2007

The day is fast approaching when Japan's first automaker will become the world's largest. The company is TOYOTA, which now produces nine million cars a year. Over the next two years, TOYOTA plans to further extend its global reach, building new plants in China, Thailand, North America, and Russia. But this expansion will still be a steep hill to climb. TOYOTA is gearing up to localize its overseas operations so they can integrate into the local communities and trying to develop the "TOYOTA Man" in those factories to ensure product quality. TOYOTA's Drive to the Top takes a first-hand look at the frontline operations of a company fighting to become a premier company in the world.

The Age of Cute

DC240732Documentary

東京カワイイ★ウォーズ ファッション編 [NHK]

|Length : 49min. |Year : 2007

Brands that have been led by charismatic designers are losing steam and showing their wrinkles now. Instead, newly emerging brands that young women jump at crying "cuute!" are gaining fans around the world. A recent Tokyo Girls Collection fashion show sponsored by 25 new brands attracted 20,000 young women as well as the likes of the chairman of Gucci and reporters from Vogue. Focusing on two Collections -one traditional and another emerging- in September 2005, the program introduces the newest trends at one of the hottest epicenters of international fashion, Tokyo.

Embracing Life – Raising Cattle with Naoki and Ikuko

DC240631Documentary

いのちだきしめて ~牛飼いナオキと育子さん [NKT]

|Length : 25min. |Year : 2006

Sekigane-cho, in Tottori Prefecture, is a farming village at the foot of the Chugoku Highlands in Western Japan. Stockbreeder, Mrs. Ikuko Torikai, raises 200 head of beef cattle. Neighborhood schoolchildren come to her farm for hands-on learning. Ikuko had been worried about the tendency for the youth today to disregard the preciousness of life and to act selfishly and even turn to crime. She hit upon the idea of teaching them compassion through work raising cattle, and she invited the school to send their children to her. Among the children, is a young boy who has more than passing interest in raising cattle - Naoki Hosoda. Naoki comes to the cowshed even after school, and on holidays, and takes care of the cows until dusk. Naoki's dream is to one day become a cattle farmer.

Adults are Great ! – A First Look at the World of Work

DC240630Documentary

大人ってすごい ~14歳の職場体験~ [NHK]

|Length : 43min. |Year : 2006

For most Japanese teenagers, the adult world of work is a mystery. So in 2005, a work-experience programme was organized for all second-graders at junior high schools in Machida, a city in the Tokyo metropolis. In this citywide project, 2,800 teenagers spent five days at 800 businesses, learning about the responsibilities of working adults.
A television crew covered the work-experience programme to see how the new challenges were faced not only by the youngsters but also by the working adults, who initially had no idea what jobs they could entrust to the youngsters nor what lessons they could teach them to help them in their future careers.

My Dog Koota

DC240629Documentary

老犬クー太 18歳 [NHK]

|Length : 43min. |Year : 2006

Due to recent advancements in medical technology, the life expectancy of dogs has increased, and therefore so has the number of ageing dogs which require nursing care. The majority of the owners themselves are over sixty, and their own health is deteriorating. Family members continue to nurse their dogs because of their cherished memories of happier days. The program follows the lives of two such families from a seaside suburban town: the Saito family and their bedridden dog, Koota, and the Kubo family and Namiko, who is a comfort to the childless couple.

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